Shelf
Specialized tools for the AI you already use

Your work, done well. In a fraction of the time.

You already own the AI toolbox. Shelf makes the specialized tools that go in it: tested workflows for specific jobs, AI-drafted, human-edited, shipped with a worked example, and backed by a 7-day refund if it doesn't save you real time. Because "works" and "works well" aren't the same thing.

The right tool for every job worth doing well. New tools every week.
Free for every new subscriber: "The AI Advantage": 10 jobs, 10 ways AI saves you hours.

Catalog // growing weekly

Starter · Meetings
Meeting-to-Memo
The 2-minute fix for meeting follow-through. Paste your transcript, check what you need: memo, action items, follow-up emails, Slack post, and more. Get every piece back from your AI in one response.
$10
● Live
Starter · Writing
Writer's Block Killer
The 5-minute fix for writer's block. Ship the writing you've been avoiding for three days, sounding like you. Interactive browser tool + built-in draft quality check.
$15
● Live
Starter · Outreach
Cold-to-Reply
Cold outreach that sounds like you wrote it. Drop in your offer, the prospect's specific signal, and 1–3 writing samples. Get back a 4-touch sequence with reply handlers, calibrated to that exact prospect.
$18
● Live
Starter · Writing
One-Pager Builder
A paste-ready one-pager calibrated to your reader, your voice, and your purpose. Pick the document shape (pitch, sales sheet, executive summary, briefing, internal proposal). Get back the full doc plus the variants you'll actually send.
$19
● Live
Starter · Project management
Project Kickoff Builder
The 5-minute fix for project hand-off failures. Paste what you have, fill four essentials, get back a kickoff brief with per-person bullet blocks for everyone the project will touch.
$19
● Live
Core · Planning
Founder's Weekly Playbook
End every week knowing exactly what moved and what's next. Weekly review template with AI-reflection prompts, goal tracking, and retro rituals. For solo founders who need a system, not a spreadsheet.
$25
In production
Starter · Writing
AI Job Search Kit
Land interviews with a resume that doesn't read as AI-written. Resume prompts, cover letter templates, interview prep, LinkedIn rewrite. For mid-career folks doing their first AI-assisted search.
$19
In production
Core · Writing
PM Brief Generator
Ship PRDs and one-pagers stakeholders actually read. 25 templates for product managers who write a lot and think too much.
$29
In production
Pro · Research
Consultant's Prompt Kit
Produce 2x2s and SWOTs at the quality your clients expect. 40 prompts for strategy work, tested against real client briefs.
$49
In production
Core · Config bundle
Claude Code Power Pack
Skip the weekend of configuration. Hooks, skills, settings, and a CLAUDE.md starter for TypeScript + Python projects.
$39
In production
Bundle · Starter catalog
Indie Starter Bundle
Future bundles here.
$79
In production

The Friday Tool - Weekly Newsletter

Every Friday at 9am PT. Usually one sharp AI tool or pattern you can use today. Occasionally a deeper guide or full publication when the topic earns the space. One focused thing, always.

About

Shelf is a one-operator shop built on one idea: AI can do almost any white-collar job, but "works" and "works well" aren't the same thing. A general chatbot will draft a meeting memo, the same way a butter knife will drive a screw. It holds. It doesn't feel right.

Shelf makes the specialized tools. Each product is a tested workflow for one specific job: AI drafts the work, a human reviews it against a 10-step rubric, a human edits it, a human ships it. AI gets you 85% of done in under five minutes. The 15% that matters is your expertise: fact-checking, judgment, the read of the room. That part is yours, and only yours. Every product includes a worked example, a clear "this isn't for you if..." disclaimer, and a 7-day refund if it doesn't work as described.

You already use AI. You don't want to spend a weekend prompt-engineering. You bring the toolbox; we make the tools. You should leave every Shelf product with a specific job finished, not with another thing in your toolkit.

The right tool for every job worth doing well. Your expertise, faster.

Questions? [email protected]